![Plantera potato logo](https://worldpotatocity.com/wp-content/uploads/2021/04/LogoPlantera_slogan-300x156.png)
Plantera is a company specialized in the breeding, production and sale of (seed) potatoes. Plantera was founded in mid-2014 and focuses primarily on the table potato market in Europe. Plantera does some of its own cultivation work and focuses mainly on its own monopoly varieties.
![Plantera breeding potatoes](https://worldpotatocity.com/wp-content/uploads/2021/04/Plantera-Proefveld-6909-scaled-1-1024x768.jpeg)
![Potato varieties from World Potato City Emmeloord](https://worldpotatocity.com/wp-content/uploads/2021/04/Rassen-mix-1-3-6910-scaled-1-1024x768.jpeg)
Plantera is derived from a planter: standing close to the ground and involved in the product. Short lines of communication with growers and buyers, that is Plantera’s starting point.